Who Controls Your Best Client's Web Message?

As a communications professional, it probably ought to be you, right? Or you in consultation with your client company's top officials.

Way too often, though, the person who controls your best client's web content is some kid sitting in a tech support booth at a web server hosting facility a couple states away, with no clue about your client's business. And that's during business hours. If a public relations crisis strikes at night or on the weekend, it could be anyone's guess.Would you trust this man with your best client's branding?

Despite all the advances made in web technology, thousands of business professionals still have to track down a tech support stranger in order to make crucial changes to their company's web site when a communications emergency arises. That's not only scary, it's totally unnecessary.

Adding, changing or removing text, images or video from your client's web site (or your own) should be as easy as changing a light bulb or sending an email. If it isn't, we strongly suggest you need a better web site.

OK, it's true - our company happens to provide such sites. But it's also true that they're extremely easy to use, come with a wide variety of useful bells and whistles and we probably can build and host one for you for significantly less than you paid/are paying for the inferior one you're stuck with right now.

And when it comes to emergency weekend communication, consider this: We host all the sites we build, and have 24/7 access to those hosting servers. All of our hosting customers get the number to our cell phones, which we carry at all times. If an emergency arises and you need a change in content at an odd hour, you will be able to reach one of our principals.

If you so choose, we can write, edit and make graphics changes on your behalf, quickly and accurately. With decades of experience in every phase of digital and print publication and backgrounds in business reporting, you always have access to skilled web content professionals who understand the importance of getting every word and nuance just right.

Who controls your best client's web message? We make sure that you do.

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